Tag Archives: marketing
Hermès J’aime mon carré scarves at Colette in Paris
Dear readers, last week was all about Dior with the exhibition of his couture ball gowns and our visit to his childhood home. But this week, it’s Hermès week! I wish we had more of those, don’t you? First off, … Continue reading
Filed under Fashion, Paris, Shop, Store windows
J’aime mon carré: Hermès’s new online campaign tempts young girls with scarves
With its new website jaimemoncarre.com and Facebook page, Hermes is clearly targeting young consumers. Going viral may come as a surprise from a company that doesn’t rely as much as its competitors on advertising, but this is not the first … Continue reading
Filed under Fashion, Personal style
